• Inspiration tonal CMF samples in Rodd design studio

    Colour, material and finish

    Connecting trends, consumers and brands.

Colour, material and finish

At Rodd, our CMF expertise helps connects the dots between trends, consumers, and brands, and we've created CMF design programs for clients in various industries, from consumer electronics to home appliances.

Our team of experienced designers is always up-to-date with the latest trends and techniques in colour and material design. We use this expertise to translate trends into compelling designs that meet our clients' needs.

When it comes to colour, our key area of expertise is in developing a comprehensive strategy that considers everything from market trends to cultural influences, as well as the intended use of the product. We work closely with our clients to understand their brand identity and ensure that their products meet their aesthetic and functional goals.

Material selection is another area of our CMF expertise at Rodd. We have extensive knowledge of the properties and characteristics of various industrial materials, which we use to select the right materials for each project, taking into account factors like sustainability, durability, weight, and cost. This approach ensures that the final product not only looks great, but performs well too.

We're also experts in finish design at Rodd. We understand the importance of the tactile experience of a product, and our designers select the right textures and patterns to create unique surface treatments that enhance the overall user experience.

Our team works closely with our clients to create products that are both beautiful and functional. At Rodd, our CMF expertise can help bring your product to life with our expert CMF design services.

+ Is CMF working for your brand? Talk to us.
Above view of aalto a design concept by Rodd. the image shows a beech timber clad air purifier shown from above, with pale grey fabric upper set in a pale grey scene.

Enhancing the home with customised air

Rear view detail of the 'home' computer monitor

Enhancing the home office through design

A visual of Poise our lifestyle-design concept that explores the role of tech within our living spaces.

Harmonising TVs with modern living spaces

CMF strategy must consider how to balance identities, trends and range design. Rodd Design

The power of Colour, Material and Finish