• Stand details of the Home monitor, designed by Rodd

    Industrial Design

    Design that discovers tomorrow.

Industrial design

We are a design and innovation studio with over two decades of experience shaping global brands through award-winning industrial design.

For 20 years, our work has spanned categories, cultures, and international markets. We operate where consumer desires meet business ambition—helping some of the world’s most respected brands push beyond the expected and discover distinctive beauty.

Our expertise spans product design language, advanced design for future vision, individual products or complete ranges and covers concept to production.

We help innovative brands create beautiful things.

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Rocka for Goodmans was a key use of strategic industrial design to help relaunch the brand and target a new youth consumer.
Goodmans

A partnership that shaped a brand
Trainor Jim

Engineered for all
alva torch is a bright orange and black wearable torch on strong diagonal composition. The product sits on a slate gray backdrop with a soft shadow.
Alva

How far can light travel?
Top view of a water pump on black background
Stuart Turner

Driving market growth through design
Cylindrical wifi router top detail in black and white
Linksys

Evolving an icon for a new era
Aalto

What if air quality could be beautiful?
Home

Enhancing the home office through design
Components of the Future of Food preparation corner mixer for Morphy Richards, designed by Rodd
Morphy Richards

Proposition design 'The future of food preparation.'
A visual of Poise our lifestyle-design concept that explores the role of tech within our living spaces.
Poise

Harmonising TVs with modern living spaces
Front view of the Rodd Designed balance monitor design concept
Balance

What does restraint look like in the professional workspace?
Goodmans Aspect was designed by Rodd to differentiate the brand in a crowded category
Goodmans

Design for crowded markets
Rodd helped Goodmans to develop Rocka, a portable DAB radio
Goodmans

A partnership that shaped a brand
Design that help clients expand into new markets around the world. Hand holding Morphy Richards kettle about to pour into cup
Morphy Richards

Strategic industrial design and new markets
Rodd design's Ode shown on a window between two plants
Ode

Can design help someone remember to eat?
We helped Goodmans reposition their brand with a mix of strategic industrial design and holistic experience design that touch all of their brand pillars.
Goodmans

Strategic industrial design
Rodd create a design language for clean-tech start-up Kelda as they look to create impact in new markets.
Kelda

Why reinvent the shower?
Alexa home phone for SGW on red background
Amazon & SGW

Designing the Alexa-powered home phone
Human factors and user-centered design are critical to rodd and its industrial design process.
Culinare

Enhancing the everyday
The story of how we craft a new appliance design language for China. Panasonic Domestic Appliances designed by Rodd.
Panasonic

What does a brand say in China?

Effortless style and timeless design - RODD GO DAB in three-quarter view
Goodmans

Discover the power of timeless design
Nod for Goodmans. Part of the industrial design led brand repositioning led by Rodd
Goodmans

Brand repositioning & industrial design
CMF strategy must consider how to balance identities, trends and range design. Rodd Design
Goodmans

The power of Colour, Material and Finish
Internet camera for Goodmans in black and white
Goodmans

Industrial design with character
Rodd helped Goodmans to develop Rocka, a portable DAB radio
Goodmans

A partnership that shaped a brand
Kohler are a long time client of Rodd Design
Kohler Mira

Advanced Design Programs
Building a stand-out product identity. Xumo set top box and controller on 2 tone grey background
Xumo

Building a stand-out product identity